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Sync, old and new models (Oscar Höglund)

Thursday, August 21st, 15:00 - 15:20

Oscar Höglund is the founder and CEO of Epidemic Sound. Oscar will be explaining how Sync works, the do’s and don’t’s in Sync, and also explain how Epidemic Sound differs from traditional Sync and how they are trying to revolutionize this field.

Among other things, Epidemic Sound is trying to be like Spotify, but for the Sync market, meaning that companies pay a subscription fee for their services. Meaning that they are working with production music/library music and not with original music that is licensed.